Zeitgeist or coincidence? Spinifex and Macmillan have both just published novels with middle-aged women centre stage. In marketing terms, they have launched a niche product, targeting the middle-aged female consumer. Poppy’s Return, by New Zealand author Pat Rosier, and West Australian Liz Byrski’s Gang of Four boldly foreground women’s midlife issues. Their protagonists bravely confront the multiple challenges of their own ageing, in addition to the care of elderly relatives.
...
(read more)
